Transform Conversations. Change Outcomes.

At Third Language, we empower individuals and teams to rethink communication, create alignment, and close deals with confidence.

Sales Communications — a Hidden Performance Multiplier

It isn't about being articulate or writing compelling emails. It's a skillset that shapes a sales relationship. Yet, it remains one of the most undervalued and underdeveloped skills. This oversight is costly—because mastering sales communication is a force multiplier that transforms average performers into sales leaders. 


Through our innovative B.R.I.G.H.T.T.™  Framework, we change the way you see and approach opportunities — regardless of whether you are in a leadership position, individual contributor, or running a small business.

Discover the Third Language Difference
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Programs Designed for Every Sales Journey

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Corporate Sales Program

Help your teams achieve consistent results with tailored coaching and hands-on guidance. Our program focuses on transforming communication to:

Increase close ratios.

Improve forecasting accuracy.

Reduce deal slippage.

Learn More
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Small Business Sales Program

Empower entrepreneurs and small teams with scalable, personalized strategies designed to drive growth. This program helps small businesses:

Build authentic customer connections.

Create a repeatable sales process.

Close deals more effectively without relying on discounts.

Explore the Program

Real Results: How Third Language Transforms Sales Teams

See how businesses have improved win rates, shortened sales cycles, and increased engagement using the B.R.I.G.H.T.T.™  Framework. Explore our success stories.

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Case Study: How Third Language Improved Sales Performance with the B.R.I.G.H.T.T.™ Framework

By Amy Little • February 7, 2025
Bad sales conversations and weak follow-ups cost businesses revenue. Learn how optimizing sales communication can increase engagement and close more deals.
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Meet the Vision Behind Third Language

Over 25 years of experience in B2B sales. Amy Little founded Third Language to address a common problem: mitigate revenue loss by improving how sales teams communicate to win deals. Using her innovative B.R.I.G.H.T.T.™  Framework, she’s helped leaders and professionals rethink communication to achieve success.

Learn More About Amy’s Approach

Insights & Strategies: Mastering Sales Communication

Explore expert insights on sales communication, prospect engagement, and closing deals. From correcting bad sales conversations to reshaping your sales approach, discover actionable strategies and tactics to drive results.

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Why Salespeople Get Ghosted—And How to Stop It

February 10, 2025
Learn why prospects go silent and how to re-engage them using better questions. Stop getting ghosted and start closing more deals with these expert tips.
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Transactional vs. Transformational Sales: The Key to More Deals

February 1, 2025
Discover the difference between transactional and transformational sales and how shifting your approach can increase close rates and customer retention.
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The Hidden Cost of Poor Sales Conversations (And How to Fix Them)

January 7, 2025
Bad sales conversations cost businesses revenue, trust, and opportunities. Learn how to fix them with better communication strategies.
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Ready to Start the Conversation?

Your journey to better outcomes starts here. Whether you’re curious about our programs or ready to dive in, we’re here to help.